Our group chose to design a family friendly sticker set using humor to convey the message of awareness to dolphins and turtles. This way we create a message that both father and son can enjoy placing on their tackleboxes while still providing a warning about the dangers of approaching/feeding dolphins and not picking up waste. We decided that A lighthearted approach would best suit our audience and overall goals. When completed we believed we had achieved a universal, family friendly message.
The alternative rectangular style of stickers was used (though a rarer version of tacklebox stickers) because it emphasized the concern that needs to be shown and maximizes visibility to other fishermen. Included as well is a traditional circular design that would be used as well to accompany the rectangular design.